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Cross X

Revolutionizing Crossfit class scheduling through user-centered design

My Role

UX/UI Designer

Focus

User Research & Prototyping

Platform

Mobile App

Method

User-Centered Design

Cross X Hero Image

overview

Cross X emerged from deep user research within CrossFit communities, addressing the critical gap between fitness goals and class organization. Through comprehensive user surveys and behavioral observation, we identified that users rarely scheduled classes due to complex routines and lack of organizational tools. The solution prioritizes user-centric design with intelligent features that adapt to individual fitness journeys.

main goal

Develop a comprehensive solution that optimizes spatial efficiency, ensures precise data handling, and delivers an intuitive user experience.

01

User Research & Discovery

Conducted extensive digital surveys with CrossFit studio students and observed class dynamics to understand user pain points. The research revealed that users struggled with class scheduling and lacked organizational tools to track their fitness progress. We developed detailed personas representing both athlete and non-athlete user types to guide our design decisions.

User Research & Discovery
User Research & Discovery - Image 1
User Research & Discovery - Image 2
02

Design Solutions & Features

Created a streamlined dashboard with enhanced visibility and implemented machine learning-based check-in systems. The design features intelligent notifications, goal-setting capabilities, and achievement tracking bars. We used MoSCoW prioritization method to ensure the most critical features were developed first, focusing on simplifying navigation and improving user engagement.

Design Solutions & Features
Design Solutions & Features - Image 1
Design Solutions & Features - Image 2
03

Impact & Learning

The project reinforced the essential nature of continuous research throughout the design process. By prioritizing user feedback and iterative testing, we created a solution that not only addressed immediate scheduling needs but also enhanced the overall CrossFit experience through intelligent features and intuitive design.

Impact & Learning

key takeaway

This project demonstrated the power of thorough user research in uncovering hidden pain points and designing solutions that truly serve user needs. The combination of behavioral observation, survey data, and persona development created a foundation for design decisions that resulted in a more intuitive and effective fitness app experience.